SmartHealth PayCard
I had the privilege of collaborating with SmartHealth PayCard shortly after the launch of their credit card, which aimed to assist Americans in managing their healthcare expenses.
Although they already had a few resources available, such as their logo, card design, and a basic website, I had a lot of work to do. My first task was to design the physical and digital materials necessary to promote the service. Within a few weeks, we had enough promotional material for sales to begin their B2B and B2C efforts.
The next step was to integrate our healthcare provider partners into the SHPC ecosystem. By using a dynamic printing solution to automate the creation of custom flyers, our healthcare providers could generate their own PDFs and order physical copies if needed via a web portal.
We then focused on updating the brand's digital side. This included refreshing the website and email marketing designs, as well as creating the necessary assets to enable SHPC's wallet feature on smartphones.
By the time our collaboration ended, I had assisted in laying a solid foundation for the brand's future success.